Frequently Asked Questions
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Logos
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What is the standard turnaround time for a logo package?
Bronze
1-3 business days
Silver, Gold, Platinum
Our goal is to deliver the initial logo concept(s) within 3 days of the design consultation. We’ll always aim to complete client logo revisions within 24 hours. The delivery of the final logo selection will vary depending on the client’s availability to provide their feedback.
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How much does a custom logo cost?Our packages range from $599-$1299 for a custom logo.
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Who can benefit from these logo packages?
All SMB & VIP clients! These packages are available as an Add-On and can be sold by the Seller in the original sales contract, the CM post-sale, or the AM post-launch.
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My client wants to purchase a logo package. Now what?
Sales: Select the appropriate package in the Bundle Builder when making a deal. The system will automatically copy the LogoDesign@ distro if a logo package is selected. No additional steps are needed by the Seller. If there are any specific client notes about the logo design that should be communicated to the designer, please notify LogoDesign@.
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I don’t see Logo Refresh or Logo Recreation packages anymore. What happened to those?
Logo Refresh - Simple text and color adjustments are now being offered complimentary IF the client can provide their original logo vector files.
Logo Recreation - This service is now listed under our Bronze package.
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My client recently changed their business name and needs to get their logo updated with the new name. Do they need to purchase aIf the client can provide the vector files for their logo, our Design team can make the text adjustment at no additional cost.
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I have questions about the logo packages. Who can I talk to?
Feel free to reach out to us at LogoDesign@ for any inquiries.
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My client wants a mascot incorporated into the logo design. Can we accommodate this request?Due to the extensive nature of character design, a Platinum logo package would be required to accommodate this request. If the client is expecting different poses or versions of the mascot, an additional cost will be incurred. Please reach out to LogoDesign@ for a custom quote.
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Why is it important to have your logo in vector format?
This file format allows your logo to be updated and resized to any dimensions without losing resolution and quality. AI (Adobe Illustrator) and EPS (Encapsulated Postscript) files are 2 of the most common types of vector file formats. Read more here.
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LPAI
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Why are we different?What sets us apart is our use of AI-driven insights. These insights help us create personalized and fast-loading landing pages that truly resonate with your audience, driving better engagement and higher conversions compared to traditional methods.
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What are the benefits?With Landing Page AI, you can expect higher conversion rates— a study by Econsultancy.com reveals AI-powered personalization can boost conversion rates by up to 30%.. Your ads will perform better, your pages will load faster, and you'll see an improved ROI on your ad spend.
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What does it do?Landing Page AI creates highly optimized landing pages for each geographic area and service you offer. This optimization boosts your ad quality scores and overall performance.
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How does it work?
It uses AI to seamlessly incorporate geo-specific keywords, curate relevant content, and enhance the user experience. Plus, it integrates with Scorpion Connect to enable instant engagement through calls, chats, or forms.
Landing Page AI is designed to turn more clicks into clients and grow your revenue efficiently.
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Business Types
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If I don’t see the exact business type, but the service fits into one of the available business types, is it good to sell?
Yes. If the service that the client handles falls under the list of services of an available business type, it is good to sell. However, please keep in mind that the content and advertising available to support that service will be limited if they only handle one service in the list.
For example: Asbestos Removal falls under the Damage Restoration umbrella, so it can be sold. However, there is only one specialty page on Asbestos Removal in our master sitemaps, so the content and advertising support available will be limited. Whereas, the specialty pages under fire or water restoration services are a little more robust.
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Which business types are supported by the Scorpion Scheduler?Here is the current list that Delivery is referencing for business types that can support the Scorpion Scheduler on the website.
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How do I stay informed of newly added business types for bundles?We will continue to update this website as new business types become available for bundles. Please keep this website as a resource to reference.
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The prospect's primary business type is available, but they also want to list other business types on their website. Now what?
For Web Essentials, we should only be selling 1 business type and it should be supported. Those projects do not go to a Marketing team and the Creative Managers do not have a call to uncover anything weird regarding business types/realignment.
For Marketing Essentials, we can include 1 additional unsupported business type on the website, as long as the client understands that we cannot track or run campaigns for the unsupported business type. The supported business types will be the primary focus of the website and all marketing efforts. We often have issues when the clients aren't properly aligned on what the focus is and the unsupported business type is actually what they're interested in getting leads for, so this expectation needs to be made crystal clear during the sales process.
How do I add them?
You can't add an unsupported business type via the contract, but you can note it in the Sales Transfer Form so the Creative Manager and Account Manager are aware of what was discussed.
Do I need to charge extra for the carryover for unsupported business types?
No, as long as it falls within the deliverables of the contract or within reason. Obviously, if there are 50 extra pages for an unsupported business type that we need to carryover, we may need to reevaluate the package they are in.
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Are there certain upgrades required when we have more than one business type?If a client has 3 or more business types that are of equal importance to the client, they should at least be in a Marketing Plus bundle due to the amount of additional work needed on the content setup for the website, plus the tracking/work for SEO post-launch.
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